Axonify

Based on great work done for Nudge, Axonify requested a refresh to its brand after it acquired Nudge. The goal: unify two brands into one and tell a bigger, bolder together story about the two combined companies that were forming a frontline employee platform that supports more than 3.5 million users in 160+ countries.

Creative and design services provided:

VISUAL IDENTITY STRATEGY & DESIGN
CUSTOM PHOTOSHOOT DIRECTION & MANAGEMENT
BRAND GUIDELINES
VIDEO DIRECTION
MARKETING MATERIAL TEMPLATES
CUSTOMER CONFERENCE STRATEGY & DESIGN
CAMPAIGN ART DIRECTION
IN-OFFICE MURAL DESIGN

Working closely with Axonify’s senior leadership team on brand development and activation that told the brand story in ways that would appeal to stakeholders, users, and employees. The result was a clear visual articulation of the motion, connection, and fluid energy that is key to Axonify’s brand experience.

To authentically represent frontline businesses and their employees, a custom multi-location photoshoot created an ownable, authentic, and memorable visual story - reinforcing Axonify’s brand views and values.

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